​​"Anne really shines for being indispensable and accountable ... with many moving parts she stays calm, collected and in control."

A little bit of hot mustard can pack a punch. And Hot Mustard PR strives to do the same thing for your brand.

Break out of blandville. Claim your fame. Find your voice. And, gosh darn it - don't be afraid to kick things up a notch.



- Brett Johnson, owner of The Hilltop restaurant

Meet anne

- Feedback from former colleagues at Olson Engage

what the heck is hot mustard?

"Anne is always coming up with new platforms and ways to help achieve client goals. She's on top of the industry." 

​​"I appreciate Anne’s organization and ability to always follow through. She doesn’t let things slip through the cracks or fall by the wayside. ”

​​"Anne’s strategic approach to solving client needs sets her apart from her peers; she does a great job providing insights to drive strategy and developing creative ideas founded in strategy.”

"I have worked closely with Hot Mustard PR on several projects. Anne has always gone above and beyond and been extremely professional and respectful of our needs. We first hired Hot Mustard PR to be a part of our "re-brand" and she knocked it out of the park. She was able to gain a significant amout of media attention and really was able to deliver "our story".  Anne has also executed social media campaigns for our business and increased our online presence dramatically. I would highly recommend Hot Mustard PR to anyone looking grow their business in any way shape or form." 

Anne Deanovic has been practicing PR for over a decade, helping clients gain the right attention from the right audiences. Most recently she served as account director at Olson Engage serving agency clients such as Royal Canin, General Mills and P.F. Chang’s. Prior to Olson, she helped build the national reputation of mono, a creative agency in Minneapolis, and spent four years at Hill & Knowlton in Chicago.

Anne graduated from Saint Mary’s College in South Bend, Indiana, and received an M.S. in Integrated Marketing Communications at Northwestern University’s Medill School.

Anne resides in Minneapolis where she enjoys time on the lakes when she's not skiing in the mountains. She loves reading, writing, travel and discovering new restaurants. She and her husband, Pete, reside in Minneapolis with their two young daughters and goldendoodle. 


She wears bright colors (especially on Mondays) and she really, really loves mustard.